The travel industry will find itself increasingly\nscrutinized by the public opinion and policy makers. To be honest, the travel industry mostly has\nitself to blame for that brand new expression ‘vliegschaamte’ (‘flight shame’:\nfeeling embarrassed about your travel by airplane) to take off. Even though\nairplanes are not the only cause of rising CO2 levels and climate change, it is\ninevitable that governments and international lawmakers are going to intervene\nin our industry. Arduous questions and bothersome regulations will come our\nway. Does that make me feel confined, as a travel entrepreneur? Not in the\nleast. The travel industry has been much too long a prisoner of the untenable\nnotion that our success is defined by the amount of customers and sold vacation\npackages.<\/p>\n\n\n\n
Climate change is forcing the travel industry to\nlook past quantity.<\/p>\n\n\n\n
Not all travel agencies are prepared to do that.\nSome come up with thinly veiled options like ‘green choices’ and ‘green\ncompensation’ (to make you feel like you are doing something good for our\nplanet, without giving up anything). They are trying to shield the customer\nfrom the very real problem of climate change, field of critical questions from\nthe outside and pose as sustainable. They want to keep growing unimpeded and\nhence slap a green label on their product in the hope the whole climate debate\nwill blow over. This is not helping our planet.<\/p>\n\n\n\n
What would be a meaningful way to make that much\nneeded change in the travel industry?<\/p>\n\n\n\n
The answer is quite simple. Climate change gives\nus the opportunity to go back to our original mission: to provide customers\nwith ‘the time of their life’. To really offer that added value with the\nknowledge that we build over the years of popular and less known destinations.\nTo make the visit to a country, city or National Park be an unforgettable\nexperience that the customer will never stop talking about. Doesn’t it make\nsense that when you return home full of new impressions and experiences, you’ll\nwant to take some time to process all that beauty? It certainly wouldn’t be\nyour first impulse to turn around and go on another vacation again right away.<\/p>\n\n\n\n
That’s why at Doets Travel we aspire to always\ncreate the ultimate experience. Like at Moraine Lake in Canada, where we rent\nout eighty percent of the cabins at this divine lake. This way we give\ncustomers that feeling of ‘it won’t get\nany better than this’.<\/p>\n\n\n\n
In short: the more memorable (and less\ninterchangeable) the vacation that you offer is, the greater the odds that the\ncustomers will go back to their daily life happy and satisfied. And that they\nwill view vacation as something really special, instead of a bus you can get on\nevery day.<\/p>\n\n\n\n
And that mindset is the most planet-friendly.<\/p>\n","protected":false},"excerpt":{"rendered":"
The travel industry will find itself increasingly scrutinized by the public opinion and policy makers. To be honest, the travel industry mostly has itself to blame for that brand new expression ‘vliegschaamte’ (‘flight shame’: feeling embarrassed about your travel by airplane) to take off. Even though airplanes are not the only cause of rising CO2…<\/p>\n","protected":false},"author":2,"featured_media":2489,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,1],"tags":[],"class_list":["post-2618","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-nieuws"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/posts\/2618","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/comments?post=2618"}],"version-history":[{"count":1,"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/posts\/2618\/revisions"}],"predecessor-version":[{"id":2619,"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/posts\/2618\/revisions\/2619"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/media\/2489"}],"wp:attachment":[{"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/media?parent=2618"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/categories?post=2618"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.elskedoets.nl\/en\/wp-json\/wp\/v2\/tags?post=2618"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}